where our name comes from

our name comes from the fishing practice of chumming the waters — tossing in bait to draw a crowd. that’s exactly how we see creative work. whether it’s bold graphic design, striking photography, or scroll-stopping video, we craft content that stirs the waters of social media and beyond — drawing eyes, attention, and clients straight to you. in a sea of sameness, we don’t just make content — we bait, hook, and catch.

about henry

passionate across all creative realms, henry brings a sharp eye and versatile skill set to every project — from dynamic sports graphics and cinematic videography to polished photography. originally from connecticut, he’s currently pursuing his master’s in architecture at the university of texas, where he also works with the texas football creative team. with a background that fuses architecture, storytelling, and design, henry creates content that’s both visually striking and strategically crafted — whether it's branding athletes, capturing events, or showcasing properties.